HomeCase StudyCase Study: HOCCO Eatery- HRPL Restaurants Pvt Ltd.

Case Study: HOCCO Eatery- HRPL Restaurants Pvt Ltd.

Havmor has a remarkable journey of nearly 80 years. From Karachi to Dehradun to Indore to Gujarat, it has explored places in an attempt to setup a base and has won hearts all across.

Introduction

It all began in 1944, Colonial India, in Karachi before the partition (present day Pakistan). When Satish Chona an engineer at BOAC (now British Airways), started working at his uncle’s restaurant after his day job in order to supplement his family income. There he developed his passion for food and also learnt the art of making ice-creams. But little did he know that his small idea, will grow into something so big one day!

Early Journey

Post partition, Mr. Chona along with his family, moved to Dehradun (India) where he started with a small shop. Unfortunately, it didn’t do well, one of the major contributing factor being the unfavourable cold climate. Later, he moved to Indore and then eventually on few close friends’ suggestion, he moved to Ahmedabad (Gujarat). He was told that “People in Ahmedabad have a sweet-tooth and the climate is warm enough and well suited for the business”.

His arrival came with certain hardships. He had to live at the Railway station with practically no money in his pocket. He and his wife Mrs. Nirmala Chona churned ice-cream all night and sold it during the daytime. Soon he opened his first outlet in Ahmedabad at Relief Road, which still exists and named it “Have more”. In 1960’s the brand name was changed from ‘Have more’ to ‘Havmor’.

Interestingly, the shop where it all started in year 1944, still in Karachi but is now operated by a different owner.

What started as a pop-up Ice-cream handcart has today transformed itself into several brands. In 2017, Havmor sold its Ice-cream business to a South Korean Company called ‘Lotte confectionary’. Since then, HRPL group exclusively handled other brands like

havmor restaurant
HRPL Restaurant Pvt Ltd- HOCCO Eatery, 1944 Restaurants, Huber and Holly. Lotte- Havmor icecreams

After that the company’s focus has shifted massively from ice-creams to food. Passionate about providing great food and services, they already have 25 company owned outlets and approximately 50 Franchise outlets all over Gujarat.


HRPL Switched to Petpooja in 2018 and the Chonas haven’t looked back since!


(Left) Mr. Japesh Jayadhevan- COO at HRPL, (Right) Mr Somesh Jha- General IT manager at HRPL

After years of using various Point of Sales systems, “We were on a lookout for a POS that would not only help automate and digitalise the business but also help us get through the challenges Covid-19 presented”

-says Somesh Jha, General IT Manager at HRPL

(Left) Mr. Japesh Jayadhevan- COO at HRPL, (Right) Mr Somesh Jha- General IT manager at HRPL

Problem

Unfortunately, last one and half year was difficult for everyone in the industry. It was nearly impossible to get dine-in customers during pandemic. After analysing the delivery market, management at HRPL noticed that the need of the hour was to shift their focus towards Home delivery.

That’s where the paradigm shift took place. They soon realised the need to change their existing POS system as a lot of difficulties were faced while working with third party aggregators without integration. It also became obvious that the desired revenues couldn’t be achieved using a manual system.

Earlier the POS system they used had a third party integration, which had an API with Zomato & Swiggy. It was very challenging to fetch orders from there and feed them into the POS system.

Solution

Later, through their restaurant community they got to know that Petpooja’s POS and Online Ordering system has a direct integration with third party aggregators without any API.

RECOMMENDED READ  Petpooja Introduces A Smart Waiter Calling System

When they switched to Petpooja, they started with exclusively implementing only Online Aggregation and home delivery part of the application. It actually helped them grow their business and get more orders. In fact their profit ratio massively shifted from fine-dine to home delivery. Once the situation normalised, they implemented Petpooja POS system full-fledgedly.


“Thank god we had Petpooja with us during Covid-19 lockdown. Though businesses around the world suffered due to pandemic, we did quite well. We were able to take online orders and use deliver services. We wouldn’t have been able to offer delivery or online services with our old POS system. What really sets Petpooja aside is its direct integration with different third party aggregators like Zomato, Swiggy etc. Because of which we were able to take huge volumes of order and serve more customers. Petpooja helped us transition from regular business to home delivery”.

-Japesh Jayadhevan (COO at HRPL)


  • Taking Orders like never before

Petpooja’s Online Ordering enables all the major third party apps like Zomato, Swiggy, Amazon, DotPe, etc, to send orders directly to the restaurant POS. It enables the restaurant to manage all menus and raw material stock directly from the system. In addition, it also allows to manage and view all physical, online, and delivery orders in one place. No need to switch screens or tabs to accept orders, you can manage all your online orders from a single screen itself.


Earlier the staff used to come under a lot of pressure if they did not accept orders within 30 seconds. As that 30 seconds acceptance rate is valued very highly by Zomato & Swiggy. If restaurants accepts order immediately, it organically gets listed on top in Zomato & Swiggy. With Petpooja’s auto acceptance feature, orders are accepted irrespective of what the cashier is doing at that point of time. They added, this is the only solution which has provided with multiple dashboards i.e., both touch-based and keyboard option. They believe that Petpooja has helped them with ease and speed of doing business.

Before, where the staff used to process 10 orders a minute, now they process around 60 orders. The volume has gone through the roof.


  • Data management has never been so easier


“So far whatever POS system we have used before Petpooja, they have never been app-friendly. They have always been a website version of it, Which you can use on mobile phones to evaluate data”. Petpooja gives us a more comprehensive view, like: The amount of sales done, No. of tables occupied, etc, can be easily seen and instant decisions pertaining to them can be made. “In fact there are times when I call the outlet and say that you just gave discount to somebody, why did you give that?”

– Japesh Jayadhevan (COO at hrpl)

Data visibility and availability has increased. Earlier, this was a pressing issue as all senior departments & operation teams were dependent on their MIS department for collecting and presenting the data to the management. It was a long and time-consuming process which in turn resulted into delayed decision-making.

Now with access to Real-time data and descriptive analytical tools, Petpooja’s POS helps us to run business more effectively than ever. Moreover, now all directors can directly have a look at the data anytime and from anywhere.

With Petpooja’s simplified reporting, we had a complete picture of our operations and reports on finger tips. You don’t need to open multiple reports to see how your restaurant is doing. Ultimately, quick decisions and actions can be undertaken.


  • Reduced workload on staff

“We were always looking out for ways to make work easier for the cashier as he/she has a lot of things to do- attend home delivery phone calls, make bills for people standing at the parlour and also ensure that he settles the bill for dine-in customers”.

The use of Petpooja’s Desktop Billing Software allows your biller to manage high order volumes with ease. It also reduces the amount of time staff dedicates to manual tasks, ultimately enabling them to focus on other important tasks.

Out of all the decisions we haven taken from Senior management’s standpoint, it is for the first time where our cashier, billers, servers have come back to us thanking and saying that you have implemented a very good system, making their lives so much simpler. Moreover, the system is very intuitive for users, any layman person can understand how to use the application. Hence, it doesn’t require much of a training.


  • Conclusion

Highly satisfied with Petpooja’s POS system, HRPL group has also placed an order for our new product- Waiter Calling System. Havmor’s Hunger for innovation and to try out new recipes and formats have always helped them stay one step ahead of competitors and tap in the first mover advantage. Driven by strong commitment and unwavering focus, it has already secured it’s place in the market!

No matter what your Restaurant management needs are, Petpooja has got you fully covered!

Simran Jain
Simran Jain
Hi there! I’m Simran Jain, and I am so happy that you are here. My favorite thing in life is time spent in the kitchen. And all the better with being able to share my experience with y'all. I love everything related to food and I am always writing or cooking.

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