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Top 6 Organic Marketing Strategies You Must Try today

Did your latest email campaign attract new subscribers?   Do your blog posts increase the traffic on your website? Does ‘Organic Marketing’ really show profitable results? If you often ponder on such questions then clearly you’ve not yet found your Eureka moment in the vast wide world of Organic Marketing. But before are you confident that

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the emerging covid warriors: distributing free food

Our country is battling a crisis far beyond what one could imagine. The second wave of COVID pandemic has hit us hard and has given us no time to stabilize. Whether it be sample testing, healthcare facilities, or the vaccination drive, each sector has fallen short of the demand. But the one thing which has

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What Is Organic Marketing And How Is It Useful?

Have you read almost every blog, article or course on Marketing but still get nowhere? And do you often come across the magical word – “Organic Marketing” ? Well, whether Organic Marketing is magical or not, that depends on what results it reaps for you. While going through the myriad of content available online on

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7 reasons Why you should Not open a Cloud Kitchen

You’d have come across a lot of blogs and articles which, List the benefits of opening up a Cloud KitchenORTop reasons to open up your Cloud KitchenORLearn how Cloud Kitchens are the future of the F & B industry and why are they so profitable? While some cloud-kitchens are very successful, every coin has 2

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Restaurant Menu Pricing Strategies
Menu Pricing Strategies

Top 5 Restaurant Menu Pricing Strategies

Are you constantly thinking about how to price a perfect menu for boosting your sales? Your restaurant’s menu plays an integral role in setting your customer’s expectations. The menu is your restaurant’s vital marketing tool, as it is the first thing that a customer looks for. While there are ample things to keep in mind

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cloud kitchen vs dine in
cloud kitchen vs dine in

Future of Restaurant Industry: Cloud Kitchen Vs Dine-In Restaurants

There has been quite some buzz around the future of the restaurant industry. The pandemic has changed the food industry’s approach and is influencing them to revamp the definition of new normal. Speaking of trends, Cloud Kitchens has been the roaring highlight. It is pretty hard to ignore the revolutionary impact they have made on

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restaurant sustaainability
reduce restaurant costs

How to Reduce your Restaurant’s Costs and make it Sustainable?

Sustainability is something we all have heard before but trust us, it is way more than using paper straws and cups. These small changes do have a huge impact, there are more ways in which a restaurant can become sustainable by- sustainable farming, dining, and eating, fair product pricing. These methods are more than just

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Latest Restaurant Trends
Latest Restaurant Trends 2021

Petpooja’s 2021 Restaurant Guide: All The Upcoming Trends And New Normal

The food industry is set to grow for many years to come, given the widening exposure to new cultures and cuisines. Indians are known for their affection for delicious delicacies. Every year, the restaurant industry witnesses specific consumer behaviour. Of Course, no one could have predicted the way 2020 turned out. But here we have

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swiggy vs zomato
food delivery platforms in india

Food Delivery War: Which is better, Swiggy or Zomato?

Digitalization has impacted all areas of our life. Without a doubt, food tech startups have transformed the way Indians eat. Ordering food online has become very convenient and affordable that you ought to get lured in. Several food delivery startups have created a presence in over 300 cities across India. So what comes to your

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Things to consider before finalizing your restaurant’s menu

So you’ve finally decided to start your own restaurant? Do you know what your customer sees first and what is the last thing they hold before digging into their food? The Answer is Menu We can easily argue that your menu is your most important piece of marketing material in your restaurant. If you design

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Tools to turn your restaurant’s regular Social Media into an extraordinary one!

Being a restaurant just doesn’t mean you cook fantastic food anymore. Sure, the mixture of spices and smell of herbs brought in the customers in olden times, but today along with the kitchen, social media has become an important room to make it work! Running along with the trend of social media is like sitting

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Experience Dine-in with FoodBOT (Robot) -The future of food-service

It’s 2021 and while the restaurant industry is far from its earliest incarnation, one thing that hasn’t changed is the constant drive towards greater efficiency. And efficiency requires innovation and that’s where the robots come in. The decreasing costs of hardware such as circuits and sensor boards and the real-time advancements in artificial intelligence software

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How to run a successful Cafe Business ?

Ah coffee, the sweet elixir of life. Love it or hate it, coffee has been and remains to be one of the most popular beverage choices among people. According to research estimates, people drink about an astonishing 2.5 billion cups of coffee a day! Add some trendy snacks to that and you’ve got yourself a

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The Importance of POS Systems for Restaurant Management

With anything and everything on the tips of our fingers on our screens, why would the restaurant industry lag behind? It’s no secret that the key to the success of any restaurant operation is active management. Sometimes, for restaurants to singlehandedly ensure hassle-free, top-notch customer service, accurate inventory management, and sales tracking — elements vital

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5 Things to Keep In Mind While Starting a Cloud Kitchen

What is cloud kitchen and how does it work? A cloud kitchen is a delivery-only restaurant that has no physical space for dine-in. It relies entirely on online orders placed through online food aggregators or an online ordering enabled website or mobile app. The flavour of the season, ‘cloud kitchens’ are the rising trend mixed

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How to Make Your Restaurant Insta Famous

In a world where we’re obsessed with clicking and posting pictures of everything and anything we do, it’s not a surprise that Instagram has become a necessity for anyone wanting to be updated or relevant…or both! We’ve come a long way from using Instagram to post pictures of landscapes and our meals to entire businesses

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Latest restaurant Trend: Veganism

What started as an attempt towards the prevention of vast amounts of animal suffering and environmental degradation, has now become a very popular dietary and lifestyle choice amongst customers. Even though the core virtue of the vegan lifestyle remains that of making more conscious lifestyle choices for the planet, the word vegan can be used

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Why Cloud Kitchens are the new normal this 2020

With the coronavirus pandemic hitting the world hard, consumer behavior has seen a major shift. Candle-lit dinners, night out at bars, and evenings at cafes are long forgotten. The new normal is bringing in new changes with the food industry witnessing a major boom in cloud kitchens or otherwise referred to as ghost kitchens. In

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6+ TIPS FOR RESTAURANTS ON HOW TO REDUCE FOOD WASTAGE

Only 2 out of 10 outlets in India are partially conscious of the consequences of food segregation practices. A significant portion of edible food that is chucked away can be diverted from the fate of the landfills and be put on the plates of the underfed. Alarmingly, the UN has reported that ‘about 190 million

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Online Food Aggregator Wars!

The emergence of digital technology is redefining the market. After shopping for clothes, books, or furniture; customers are now accustomed to the ease and flexibility of ordering online through a website or an application. As a result, they demand the same experience when it comes to ordering food as well. In order to meet customer’s

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Food packagings

Innovations in Food Delivery and Packaging amidst the Pandemic

In the wake of the COVID-19 pandemic, the restaurant industry witnessed a severe downfall. Every day the headlines reveal to us a new number of positive cases. Due to this uncontrollable spread, people have withdrawn themselves from the outside world. The entire crisis has necessitated several changes and adjustments in everyone’s lifestyle and behavior. These

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The Rise and Rise of Biryani!

Step aside dear Pizza, the biryani is here! Biryani has taken a huge leap, to become the highest sold food-item online. But what does mass production mean for a traditionally slow-cooked dish and its subtle regional variations? With the growing culture of ordering food-online, a lot has changed. But this dish remains a constant in

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Brewing coffee - Petpoojha

5 Best Restaurant POS Software in India [November 2020 Update]

A POS software is the central technology powering any restaurant. The basic functionality of any restaurant POS is to make the bill once food is consumed. However, today’s POS systems have evolved to do much more than plain vanilla billing. POS platforms handle billing and KOT management, Inventory and stock, Recipe, Menu (online as well

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Petpooja’s Covid-19 toolkit: Technology to battle the virus

Unlock 1.0 is upon us and restaurants are restarting after a long-drawn lockdown. Customers are battling between the fear of infection and the yearning for restaurant food. Restaurants are also battling between keeping their business alive, trying to get staff back from their hometowns and making their customers feel safe. However, the onset of Covid

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Restaurants during covid-19: Innovations and Adaptations

We are now in the bang middle of the pandemic. While the disease rages, people and businesses are running out of patience and runway – lockdowns cannot hold for extended periods. While a lot has been written about the sanitization and other practices that restaurants are adapting to, I wanted to touch upon what is

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Restaurant Loyalty Programs – A Comprehensive Guide

Who doesn’t like rewards? It’s what prompts people to fixate on earning points. As kids, we would be rewarded with a ‘star’ sticker or a ‘ribbon’ for participating in class discussion or good hand-writing. Not much changes as we grow older. The papercut stars get transformed to frequent flyer miles, hotel reward points, free meals

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